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Mr Bags, the Most Influential KOL for Luxury Bags in China

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Have you ever wondered who holds the reins in the realm of luxury bag trends in China? Meet Liang Tao, more famously known as Mr. Bags. Garnering over 7 million followers on social media, Mr. Bags is the connoisseur, the critic, the influencer who has the luxury bag industry leaning towards his every word. Mr …

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How the Luxury Brand Dior is Leveraging the Power of Bilibili in China

2 Comments / Bilibili / By

Dior, the French international luxury fashion house, has always been at the forefront of innovation and adaptation. With a rich history dating back to 1946, Dior has maintained its prestigious status in the fashion world. They are continually exploring new avenues to connect with their audience. For Dior, Bilibili in China was one key. In …

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